MooseJaw’s Got it Goin’ On
I have to utilize this blog post to rant and rave about MooseJaw’s email communication. Let me begin by telling you about my overall enjoyment of online shopping, convenience being my number one favorite and ease of accessibility being the second, shopping 24/7 – now we are talking! I shop online for furniture, clothing, movie and music tickets and gifts of all sorts. My most recent purchase happen to be from MooseJaw. I’m headed on an Alaskan cruise in just over a month and need some additional gear considering I live in FL and it hardly ever gets below 30 degrees, well besides in our office. So while doing my shopping, I signed up for their newsletter and here is what the message read:
Hey kelly -
Thanks for signing up to get emails from Moosejaw. When you get an email from Moosejaw you should print the email legal size and get it framed for your foyer. We recommend a mahogany frame. If you don’t have a foyer please consider hanging all your emails in your kitchen or bedroom.
To celebrate receiving our emails you get Double Moosejaw Rewards Points on your next order. Really, it’s true. Moosejaw was named one of the Top 50 Best Web Sites by Internet Retailer in 2007 so we must know what were doing. We actually have no clue what we’re doing but Double Rewards means you get 20% of your first purchase back in rewards points to use for gear and apparel at MoosejawRewards.com. So, if you purchase a $200 jacket, you get $40 back to spend at MoosejawRewards.com.*
Love the Madness.
Moosejaw
This has been my favorite personalized welcome message yet because its goes beyond the standard, thanks for signing up lingo.
So then the second message came after I submitted my order because it asked if I wanted to receive the newsletter before processing, which I do so if my email was submitted twice since I just previously signed up, then their system should figure it out. This one was different and even more amusing:
Thanks for signing up. Did you know the first account ever created was when Julius Caesar signed up for mime classes in 60BC? We recommend buying seven items and telling nine people about Moosejaw. When you’re bored please check out the Moosejaw Madness section at http://www.MoosejawMadness.com. The Moosejaw Madness section was called “extraordinary” by made up customer #847. I’ll stop bothering you now. Love the madness. Moosejaw http://www.moosejaw.com
Complete randomness but yet I’m reading it and more excited about the emails than my purchase. Lastly, my purchase order summary came:
Look at all these links to click on and all the information I want to hear like discounts, order status, rewards and community. Not only are they driving me back to their site to increase their time spent on site stats, but they are getting me to thinking, what else do I need for my trip?!
Posted by MindComet on Aug. 08, 2007