Dec10
social media, email marketing, 2010 marketing budgets
2010 Marketing Budgets Increase Spending on Email Marketing and Social Media
We’re going to see a lot more focus put on Email & Social Media marketing in the new year. According to a study conducted by StrongMail, marketing budgets are increasing the most for email and social media in 2010. This is in-line with the continuing success and popularity of the two channels.
The integrating of the two is priority number one for most, right after improving performance and growing their opt-in lists and followers for email and social media, respectively.
27% of respondents claimed to already have a strategy in place, while 24% were still in the planning phase. 18% of executives who want to implement email and social media into their business plan, but don’t know where / how to begin.
The opportunities are bountiful for professionals in the email and social media game. If these predictions prove to be accurate, 2010 will be a stellar year.
Find out more at emarketer.com.
Posted by Bryan Quilty on Dec. 10, 2009
Hi Bryan,
))
thanks a lot for this article. Very useful information. Currently I am at the planning phase(among those 24%), but I hope that in short time will join those 27%.
Posted by Starter on 03/05/2010 08:20 AM