Email Marketing Voodoo - MindComet

Mar08

must subscribe, moosejaw, swell, threadless

Must Subscribe: Moosejaw, Threadless & Swell

Threadless:

Seemingly influenced by Tim & Eric, this is an obnoxious, tacky and hilarious email and I love it so. Comic sans? check. Hot pink background? you got it. Eye-catching? you bet. Well done.

Sign up for Threadless’s email list here.

Moosejaw:

Simple creative. Witty copy (FTF call to action). A very unique basis for a sale. These things amount to the email below from Moosejaw.

The main call to action is the extended 10% off sale, but there’s a subtle aspect to the sale which makes it above average and slightly interactive. Enlarge the screenshot above and see for yourself.

Sign up for Moosejaw’s email list here.

Swell:

This email struck a chord with me, mostly because it doesn’t employ some overpaid model enjoying themselves way too much while wearing the shoes. It’s just two angles of the product. That’s it. It’s simple and sweet.

Sign up for Swell’s email list here.

View Comments

Posted by Bryan Quilty on Mar. 08, 2010

+ 2

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Agreed! All of their emails are pretty simple and focused. I hate it when marketing messages throw everything at the wall hoping at least one thing will stick in the minds of the recipient.

Posted by Bryan Quilty on 03/11/2010 11:05 AM

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Dec. 21, 2011 4:51 PM

@emailvoodoo